Now available on Pubmatic

Unlock more impact from ads in news

Aligned.news unlocks 2B+ of inventory from top news publishers by reframing ads on real news stories as contextually relevant, topical sponsorships of those stories by advertisers.

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Create outsize impact

Align with readers in the moment they are thinking about what matters to them. Contextual relevance drives results.

Create outsize impact

Align with readers in the moment they are thinking about what matters to them. Contextual relevance drives results.

Demonstrate that your brand and the reader are aligned

Readers are sending a signal about what matters to them - prove you care about what they do

Demonstrate that your brand and the reader are aligned

Readers are sending a signal about what matters to them - prove you care about what they do

Incredible value opportunity

Real news costs pennies on the dollar compared with the same impressions in entertainment or sports on the same publishers.

Incredible value opportunity

Real news costs pennies on the dollar compared with the same impressions in entertainment or sports on the same publishers.

Creating new advertiser value in news inventory

Build a natural relationship with newsreaders

Our proprietary technology classifies news by social value ex. environmental journalism, veterans issues - and enables serving contextually relevant ads on these stories based on those issues.

Build a natural relationship with newsreaders

Our proprietary technology classifies news by social value ex. environmental journalism, veterans issues - and enables serving contextually relevant ads on these stories based on those issues.

Build a natural relationship with newsreaders

Our proprietary technology classifies news by social value ex. environmental journalism, veterans issues - and enables serving contextually relevant ads on these stories based on those issues.

Build a natural relationship with newsreaders

Our proprietary technology classifies news by social value ex. environmental journalism, veterans issues - and enables serving contextually relevant ads on these stories based on those issues.

Get credit for the social value of your ad spend

News provides unique social value to the reader. Get valuable credit for supporting it via a "thank you" to the advertiser for supporting the value it is bringing them.

Get credit for the social value of your ad spend

News provides unique social value to the reader. Get valuable credit for supporting it via a "thank you" to the advertiser for supporting the value it is bringing them.

Get credit for the social value of your ad spend

News provides unique social value to the reader. Get valuable credit for supporting it via a "thank you" to the advertiser for supporting the value it is bringing them.

Get credit for the social value of your ad spend

News provides unique social value to the reader. Get valuable credit for supporting it via a "thank you" to the advertiser for supporting the value it is bringing them.

Integrated with supply leaders

Aligned.news is integrated as a contexual data provider within Pubmatic, a leading sell-side platform. Getting started is as simple as using any other deal ID.

Adapt your display or video creative using our templates

Managed service available

2.8B+

Unmonetized news inventory

2.8B+

Unmonetized news inventory

81%

Americans agree news is "critical" or "very important" to democracy

81%

Americans agree news is "critical" or "very important" to democracy

64K+

Finishing success projects

64K+

Finishing success projects

Start the app in a few steps

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly organised into layers.

Can you describe your contextual targeting tech?

Our proprietary AI approach classifies news articles by social value, such as environmental journalism or veterans' issues. This technology allows us to serve targeted ads on these stories based on the issues they address, ensuring that ads are contextually relevant and aligned with the reader’s values.

How do you ensure brand safety and prevent ad fraud?

We only decision media on URL’s from top news destinations that are extremely unlikely to involve ad fraud - inclusion lists are the gold standard to avoid this issue. In future, executing against an agreed list of local news will also be possible. Recent research indicates that appearing beside hard news in high quality news destinations has no negative brand impact.

What are your data sources and how are they used for contextual targeting?

Our data sources are composed of an array of publicly available data that are processed by our AI to classify news articles. This allows us to create packages of media focused on high-value news aligned with various social impact areas.

What ad formats and sizes do you support?

Aligned.News supports standard IAB programmatic display sizes.

Do you support video ads?

Yes, we include video placements in our offerings, though the offering is in beta

What is your pricing model?

Our primary pricing model is CPM (Cost Per Thousand Impressions). We also create custom categories, contact us for a quote.

Affordable pricing plans

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly of organised into the perfect starting categories.

Affordable pricing plans

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly of organised into the perfect starting categories.

Affordable pricing plans

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly of organised into the perfect starting categories.

Affordable pricing plans

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly of organised into the perfect starting categories.

Premium

$199

Best for medium business owners, startups who needes landing page for their business.

Get 14 Days Free Trial

What’s included:

130+ Coded Blocks

Best for Developers, Freelancers

Made with TailwindCSS

Premium Support

Future Updates

Enterprise

$399

Best for large companies, business owners who needes landing page for their business.

Get 14 Days Free Trial

What’s included:

130+ Coded Blocks

Best for Developers, Freelancers

Made with TailwindCSS

Premium Support

Future Updates

Contextual sponsorships for real news

“I just simply love tools that make my life easier! I have everything that I need in one place, and that allows our team to be more organized and user-oriented.”

Jenny Wilson

Project Manager at Microsoft

“I just simply love tools that make my life easier! I have everything that I need in one place, and that allows our team to be more organized and user-oriented.”

Jenny Wilson

Project Manager at Microsoft

“I just simply love tools that make my life easier! I have everything that I need in one place, and that allows our team to be more organized and user-oriented.”

Jenny Wilson

Project Manager at Microsoft

“I really like that I can have all in one place: I can send emails and text messages, I can have live chat, show pop-ups and push notifications on my website and dynamic page.”

Robert Fox

Founder at Brain.co

“Very easy to use and set up is simple. I can easily provide live support to my website visitors in real-time. It also provides many integrations.”

Kristin Watson

UX Designer at Google

“Very easy to use and set up is simple. I can easily provide live support to my website visitors in real-time. It also provides many integrations.”

Kristin Watson

UX Designer at Google

“Very easy to use and set up is simple. I can easily provide live support to my website visitors in real-time. It also provides many integrations.”

Kristin Watson

UX Designer at Google

The future of strategic finance

Use and re-use tons of responsive sections too a main create the perfect layout. Sections are firmly of organised into the perfect starting categories.

Trusted by 50k+ customers

4.4/5

3,841 Reviews

Aligned.news unlocks new impact from real

news.

Company

About

Aligned.news unlocks new impact from real

news.

Company

About

Aligned.news unlocks new impact from real

news.

Company

About

Aligned.news unlocks new impact from real

news.

Company

About